We are a comprehensive child ID program that was established in 1986 to provide parents in communities throughout the United States a means to initiate a quick safe recovery should their child ever become missing or abducted. Using our state of the art digital data acquisition system, franchisees are able to process over 100 children per hour. Currently, there are over 250 franchises nationwide, and we expect to expand into 20-30 new territories in the U.S. in the next year! Additionally, Ident-A-Kid is expanding Internationally with locations opening throughout the world.

Ident-A-Kid franchisees are people that are passionate about children and have a desire to serve the community. At the same time, our franchisees enjoy the flexibility to spend more time with their families and build the lifestyle of their dreams. Good time management skills and a strong belief in what we have been doing for over 21 years is all you need. We will teach you everything else!

An Ident-A-Kid franchise is only $24,900 and includes all necessary equipment, supplies, and initial inventory.

Though most franchisors charge royalties, Ident-A-Kid instead chose to build a long-term beneficial relationship with its franchisees by providing supplies and marketing materials at an economical cost leveraging the buying power of our national network.

Yes, Ident-A-Kid was registered with the United States Patent & Trademark Office May 3, 1988. In 1994, Ident-A-Kid became an incontestable mark. An incontestable registration is conclusive evidence of the validity of the registered mark, of the owner’s ownership of the mark and of the owner’s exclusive right to use the mark with the goods/services. Trademarks less than five years old are somewhat precarious in that they could be unregistered and the Franchisee would have to start all over again with a new name.

The trademark Ident-A-Kid has become synonymous with child identification. It’s kind of like what Kleenex® has become for facial tissue. The Ident-A-Kid Program has produced millions more ID cards than all other programs combined!

No - Ident-A-Kid utilizes an extremely fast all digital data acquisition system to acquire a complete profile of each child, including fingerprint, photograph, height and weight in less than 15 seconds. Programs that complete cards on-site take two to five minutes per child, or about 12 to 30 children per hour. At that rate, it could take several days to process an average elementary school. At 15 seconds per student, however, Ident-A-Kid can service several locations in just one day!

Absolutely! We have worked with a host of national corporations such as Dillards®, Radio Disney®, Coca-Cola® and countless others. As a franchisee, we make available to you specific marketing plans and materials to offer corporate sponsored events on both a local and national level. We coordinate all nationally planned events bringing the leverage of a national brand to you and your local market.

Yes. We have conducted extensive focus group studies since 1999 on the concept of wallet or drivers licens sized data CDs. Through them, we have found that parents consistently commented that in the occasion of a missing child emergency, it was more important to begin looking for the child immediately than to look for a computer to read a data disk. Additionally, parents felt that having multiple cards in their possession and others who regularly care for their child was far more important. However, Ident-A-Kid continually commits resources to research other child security products and services.

Yes. In 2001, as part of our ongoing commitment to research and development, we purchased several PVC card printers and tested them for overall quality and durability. We made several mockups of the PVC card and our current photo quality laser printed card. In blind tests, the overall conclusion was that the resolution (photo quality) and durability (because they rub off or scratch easily) of the plastic cards was substandard and unacceptable for the purpose of identifying a child. Additionally, because of the complexity of some PVC card printing systems, it would not be possible to include a fingerprint on the backs of the cards. Participants in the test made comments that the photos on the plastic cards resembled the “dotty looking” pictures in a newspaper.

The Ident-A-Kid Program is a totally comprehensive program administered by a certified technician. Ident-A-Kid does not depend on volunteers or even parents to provide data such as height and weight. (Randomly ask a few of your friends to guess their child’s height and weight. You’ll be surprised how inaccurate they are!) Additionally, some so called child ID programs just hand out fingerprint kits expecting the parents to fingerprint their own children. Fingerprinting a child should not be left up to amateurs! Over 21 years ago, Ident-A-Kid pioneered specific fingerprint techniques especially for children. We use the very same digital fingerprint scanners used by the Department of US Homeland Security and the Federal Bureau of Investigation.

When the Program began back in 1986, our initial market research indicated that parents unequivocally did not want anyone keeping vital information on their children. This is even more prevalent today with ID theft now being a major problem. Our card production software was specifically designed to accumulate data, produce the ordered cards, and keep only statistical data such as the number of children who participated in a particular school.

We offer the Ident-A-Kid Program pre-school through middle school (ages 0-15). Our middle school program is specifically target marketed as “The Pre-Driver’s ID Program.” Additionally, we offer Student IDs and Campus IDs to high schools and a comprehensive line of corporate IDs to businesses.

As with all businesses, your success depends a lot on how much time you are willing to dedicate. We believe the best way to assess your potential is to speak directly with several of our franchisees.

If you would like to be considered for a Program Director position, or if you have a few more questions not addressed here, please call Lisa Hinz - Director of Franchise Development at 800-890-1000 X107. She is ready to answer any of your questions and walk you through the steps to becoming an Ident-A-Kid franchisee.